Seller Guide | Lee Realty Group

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1. Understand the Market

We begin by reviewing recent sales, current competition, buyer demand and the features that separate your property from others in the area. The goal is to understand where the property realistically fits in today’s market—not where the market was six
months ago.

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2. Prepare the Property

Preparation does not always require major renovation. Often the biggest improvements come from editing, cleaning, neutralizing, repairing obvious distractions and making sure the home photographs well. We help identify where effort is worth spending and where it is not.

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2. Prepare the Property

Preparation does not always require major renovation. Often the biggest improvements come from editing, cleaning, neutralizing, repairing obvious distractions and making sure the home photographs well. We help identify where effort is worth spending and where it is not.

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3. Price With Intention

Pricing too high can reduce early interest and cause the home to sit on the market. Pricing correctly gives the listing its best opportunity to attract qualified buyers while the property is still new to the market.

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4. Launch Professionally

Strong photography, polished listing copy, accurate information and consistent presentation across MLS and online marketing all matter. The first impression is often digital, and we treat it that way.

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4. Launch Professionally

Strong photography, polished listing copy, accurate information and consistent presentation across MLS and online marketing all matter. The first impression is often digital, and we treat it that way.

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5. Evaluate Offers Carefully

Price is only one piece of an offer. We also review financing strength, appraisal exposure, inspection terms, seller concessions, timing and other contingencies before recommending a response or counteroffer.

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6. Manage the Contract Period

After acceptance, the transaction still needs active management. We monitor deadlines, inspections, appraisal, title, repair negotiations, lender progress and closing preparation so the sale continues moving forward.

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6. Manage the Contract Period

After acceptance, the transaction still needs active management. We monitor deadlines, inspections, appraisal, title, repair negotiations, lender progress and closing preparation so the sale continues moving forward.

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7. Prepare for Closing

Before closing, we confirm the final walkthrough, document requirements, payoff information and any remaining transaction details. Our goal is a closing that feels organized rather than chaotic.